Virginia Hayward Hampers is NMA 'Site of the Week'
28 October 2008
The brand new Virginia Hayward website retailing christmas hampers, traditional hampers and corporate gifts has already won its first award; the coveted 'Site of the Week' from New Media Age.
The new website for Virginia Hayward Hampers, launched in July 2008 has won Site of the Week from New Media Age. The site was judged on a number of parameters including content, usability, branding and monetisation.
The site, which was designed by Imaginet scored a total of 95 out of 100.
New Media Age commented about the site,"The recent good weather has come at the perfect time for the relaunch of this hamper ordering service, which also supplies the likes of John Lewis and Selfridges. Content is fulsome, with not just posh picnic hampers but also flowers, wines, spirits and champagne, gift bundles and Duchy Originals."
"All this is clearly accessible from the summery-coloured home page or grouped by occasion, product, recipient or price from drop-down menus. The site is also liberally dotted with customer comments which lend it an intimate feel. Seeing what you're buying is crucial for these types of product, of course, and here images can be rolled over for a larger view, although a new window of the full image would be preferable to panning around a small frame. And surely 'My Basket' should be 'My Hamper'?"