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ESF Exhibit at Saudi Entertainment & Amusement Expo 2023

12 June 2023

ESF were proud to exhibit as part of the Experience UK Pavilion taking part in the largest gathering of the entertainment and leisure industry in the Middle East.


The Saudi Entertainment & Amusement Expo took place over 28th - 30th May and each day was as eventful and packed with entertainment as the last.

To represent ESF, Sales and Marketing Executive Alex Lowry was active on the stand, with help from Muhammad Imran, a representative from ESF's partners for street furniture in the Middle East - Tanseeq LLC

Alex was kept very busy during his time in Riyadh with much interest shown for ESF’s products by attendees over the 3 days.

Two products which sparked the most popularity on the stand included; the BriteBin by ESF, a solar powered, automated compacting bin which reduces street litter collection by up to 90%. Along with the Steora Solar Bench, a fully solar powered bench that comes equipped with 2 Qi Wireless Charging Ports, USB Fast Charging Wired Port, WIFI capability, nighttime illumination, and many more additional features.

As well as exhibiting such products, Alex had the honour of visiting the Royal Commission for Riyadh City in addition to attending a meeting with the Ministry of Tourism of Saudi Arabia along with other members of Experience UK to discuss the aspiring plans to increase tourism to 100 million visits over the next seven years under the agenda of Saudi Vision 2030.

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