The next step in online customer service
09 March 2011
Following an ambitious and revolutionary new project, involving nearly a year of development and redesign, bespoke manufacturer Team Colours have unveiled their brand new website with a remarkable new ‘automatic-quotation’ system.
This new change is more than a standard redesign, the new overhaul of features now include:• A smart algorithm to determine accurate prices on completely custom clothing
• An online payments system allowing various methods and payments options
• Greater customer control with sample and fabric requests
• A ‘live help’ feature, allowing customers to discuss orders with sales staff online.
The new development is the latest in Team Colours 10 year history as a company. Being a specialist provider of custom sports kit and leisurewear means dealing with customer’s very detailed requests. Previous versions of the website (team-colours.co.uk) have allowed enquiries and different contact forms, but have never allowed direct orders because the various options incur different costs.
Until now this has stood as the main obstacle to online customer service, but a remarkable new achievement, using complex programming and a new content management system, incorporates all these factors and allows greater customer service and support than ever before.
For example when ordering a custom tracksuit, a clever series of calculations can note your fabric, collar, lining or zip options, and provide the correct and accurate price instantly rather than relying on vague estimates.
The site is an industry first when it comes to customer control; new features for customers to request fabric samples prior to placing an order, or to upload images of their team badge before specifying personalisation details, mark a significant change in customer relationships and demonstrates the modern capabilities of internet shopping.
A complicated order, which would previously have depended on sales staff availability, can now be carried out anytime day or night, with additional one-to-one help available via the site’s chat feature. The customer’s ease of service is completed with options for safe online payments via HSBC Secure server or Paypal.
Team Colours unique services have always inspired an inventive approach to customer service. Many popular features from the original site have been updated and are continued to the new, such as downloading garment templates for sublimation design, the ability to communicate through a range of social media, options to place traditional one-off enquiries or to use the bespoke designer tools at colourchoice.co.uk.
The array of options and features, created for better functionality and content availability, provide a truly unique experience and incredible customisation options. Never has a customer had so much control when it comes to online shopping.
Other Press Releases By This Company
- 05/09/2012 - Website Re-Launch
- 10/05/2012 - New Website for Team Colours
- 13/07/2011 - Team Colours Launch brand new online kit design tools
- 26/01/2011 - Team Colours work with Channel 4
- 09/07/2010 - Bringing costs down – again!
