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Viridian Solar aims to encourage the widespread adoption of solar heating in mainstream building practice. A team of innovative engineers and designers set themselves the challenge to design a cost-effective solar water heater. Realizing that a critical proportion of the cost of solar panels is the way that they are fitted, Viridian sought partners from the building industry to help with the definition and specification of the product. The result of this collaboration with developers, construction companies, and other building professionals is a new product that transforms the attractiveness of this type of renewable energy.