Telrol Group acquires Sentega Etiketten

Telrol Group, Europe’s largest manufacturer of labels and paper rolls, headquartered in Almere, the Netherlands, announced today that it has completed the acquisition of Sentega Etiketten effective from 1st February 2016.

sentega, a former Avery Dennison company, is a manufacturer of customised self-adhesive products for businesses across Europe, also based in the Netherlands with a sales organisation in France, Germany and the UK. The company is specialized in the production of fanfold, sheets and Linerless labels.

Sentega has a high level of customer service and expertise in the markets it serves. Hoessein Hadaoui, joint owner and CEO for the Telrol Group comments: “We are pleased to welcome the team of Sentega and its specialized operation. We will make sure that synergies among the group companies will be maximized and remain beneficial for all parties including customers, suppliers and employees.

This mixture of teamwork and customer satisfaction means that this acquisition fits within our strategy and vision for the future.” To ensure continuity, Jens Brusgaard, Managing Director of Sentega Etiketten, will support this transition process over the coming period.

About Telrol Group

The European market leader in manufacturing of self-adhesive labels and paper rolls. It serves the food, logistic, stationary and retail markets. After completing the acquisitions of Peha labels, Kolibri labels and Qtronics, the group gained a strong position in the cosmetic, home & personal care, beverage and chemical industry as well.

The Total Group, including its sister companies, serves its customers from highly advanced production facilities and sales offices in most countries of Europe. It prides itself on its strong market position, skilled and enthusiastic staff, a large customer base and its world class production sites.

Leveraging years of experience, investments and an extensive range state of the art machinery, the Group has the flexibility to succeed in an often-turbulent market. The Group operates on national and international level. The Group has adopted the mantra, "Excellence Performance.” Within the Group’s companies, 5S and LEAN manufacturing method is fully integrated and IT systems support measuring performances.

The Group is certified with BRC and ISO 9001 as well.

Following the acquisition, the Group generates an annual turnover of approximately 200 Million Euro’s. Employs more than 500 people, featuring 180 printing and converting machines, converts more than 1.4 Billion square meters of self- adhesive labels and paper rolls. “We are exited and look forward to expanding the markets and services to the customers on pan-European basis.” Hoessein Hadaoui says.