Brady raises the bar with new Thermal Transfer Printer
29 June 2009
An easy-to-use thermal transfer printer that combines unbeatable quality with fantastic value for money seems too good to be true, but the new BBP11 from Brady promises just that.
Natasha Antunes, Marketing Co-Ordinator for Brady UK explains the benefits, “Our new printer is designed to give maximum quality, minimum downtime and optimum flexibility. Its' small footprint saves on space as well as time and money. For panel and systems professionals it makes an ideal choice as it can produce wire identification, cable marking and heat-shrink sleeves with minimal fuss in loading. It is an exciting new printer, not because it introduces any groundbreaking new technology but because it brings together all the Brady qualities into one small, affordable unit.” Supplied complete with free ready-to-use software, the BBP11 package also includes three communications ports (USB, LPT and Serial) as standard in addition to the standard Ethernet port.
Bradys' comprehensive portfolio of identification materials has already established itself within the panel-building industry as providing durable, easy to use and cost effective labelling. Its EPREP, instant three layer engraved-plate replacement labels were specifically designed to replace engraved and plotted plates for the identification of electrical components, electrical cabinets, push button and patch panels without the cost and time necessary when outsourcing their production. With correct identification crucial in the Panel-Building profession, the Product Team at Brady drew up a list of key points to address the most common pitfalls of identification without the Brady back-up. These were as follows:
Labels falling off:
Brady offers a multitude of high performance materials, in many cases with a specialised adhesives, capable of withstanding prolonged attack from harsh environmental conditions such as freezing, scratching, rubbing, water or solvent damage. Brady's labels can even be applied to structured and paint-coated surfaces.
Labels becoming illegible:
Brady offers durable label substrates and high-quality print that allow the accurate reading of the label information after many years of exposure to harsh environments. The printed legend can also be protected by a clear overlaminate.
Labels not easy to use:
Brady adhesives are capable of being lifted easily from their liner for rapid application.
The difficulties of applying and printing labels in the field:
Brady has flexible portable-printer range, providing customers with an easy-to-use solution for working in the field that does not compromise quality.
Products are not easy to procure:
Brady offers the biggest breadth of product line, with more than 1500 distributors throughout Europe and 12 sales points, Brady products and printmedia are always available nearby for fast delivery.
Customers are searching for a solution that works with all brands:
Brady offers terminal-block markers for any brand, and component-marking labels for most common electrical components currently on the market.
Engraved plates are expensive and inflexible:
Brady introduced EPREP (Engraved Plate Replacement), a flexible three-layer "legend plate" label.
Complying with specifications:
Brady offers labelling materials to comply with most specifications, for example diesel-resistant and high temperature sleeves.
“Complacency just doesn’t exist within the Brady culture” continues Natasha, “We are continually looking to improve our range and products to the customer- to give them a total solution for their identification needs. Our ideal is to make our customers lives easier and their businesses more cost-effective. With the new BBP11 and our established range of labelling materials we think we have considerably raised the bar in terms of performance and value.”
Other Press Releases By This Company
- 04/12/2024 - The coolest battery temperature monitoring solution
- 08/11/2024 - Enable fast and efficient data centre interventions
- 04/10/2024 - One device for instant process visibility in real time
- 10/09/2024 - High-speed, omnidirectional barcode reading made simple
- 05/08/2024 - Easily print industrial-strength labels in full colour
- 18/06/2024 - Powerful precision. Simply intuitive.
- 14/05/2024 - RFID or barcode? Make the right decision for your assets tracking!
- 11/04/2024 - Track printed circuit boards throughout production
- 11/03/2024 - Easily turn your phone into a personal radar
- 12/02/2024 - Revolutionising Cable Labelling: A Call to Accelerate Your Production with Brady's Automated Solutions
- 01/02/2024 - New Fixed RFID Reader and New Antenna GA25
- 04/01/2024 - Increase safety during machine interventions
- 07/12/2023 - Easily print your UHF/NFC RFID labels on the fly
- 07/11/2023 - How to reliably ensure complete in-production machine labelling (Case Study)
- 12/10/2023 - Brady M511 Label Printer: Work smarter. Label larger.
- 21/09/2023 - Improve workplace safety and optimise your performance with the S3700
- 03/08/2023 - Identify cables 3 times faster with BradyPrinter A5500
- 24/07/2023 - Increase safety and efficiency with reliable ISO 20560 tank markers
- 02/06/2023 - Make interventions faster and security tighter!
- 05/05/2023 - Portable just got more powerful
- 12/04/2023 - RFID LED label for easy picking
- 07/03/2023 - Wireless temperature and moisture reading & monitoring
- 08/02/2023 - Easily automate product identification and improve traceability
- 06/01/2023 - One spill removal solution for all floors
- 06/12/2022 - Brand visibility in HD: Your product. Your colours.
- 03/11/2022 - How do you modernise your operations?
- 13/10/2022 - Easily double your cable identification speed
- 24/08/2022 - Less risk, more efficiency with reliable marine identification
- 21/07/2022 - How to quickly print differently sized labels with great precision in high volumes
- 11/07/2022 - Optimal maintenance safety in a standardised, worldwide approach
- 09/06/2022 - Smart way to make machine interventions safer
- 11/05/2022 - Design. Preview. Print. All from your phone with the brand new M211 Label Printer.
- 08/04/2022 - Give every asset a unique digital identity
- 17/03/2022 - Visualise and Manage your Safety Procedures
- 09/03/2022 - How to quickly and reliably identify thousands of items in solar energy park
- 04/02/2022 - How to significantly improve product identification & traceability
- 05/01/2022 - Impact safety with full colour precision signs
- 29/11/2021 - Winterproof your safety signage and don't let safety slip
- 03/11/2021 - Smart item supply, engagement and authentication
- 07/10/2021 - A8500 FlexCell PCB Label Printer Applicator
- 14/09/2021 - Experience easy with the new BradyPrinter i5300
- 25/08/2021 - Brady further strengthens capabilities as a full-service provider of printer & material expertise with the acquisition of Nordic ID
- 31/12/2009 - Welco jobs safe in Brady buyout
- 20/08/2009 - Bradys' cost effective solution to sample tracking
- 19/08/2009 - Brady IdentiLab™ software for easier Lab labelling
- 03/08/2009 - Brady provides permanent labelling for Microscope Slides
- 01/07/2009 - Freezerbondz™ from Brady - what's in your freezer?
- 26/06/2009 - Brady launches easy-to-use Diesel Resistant Sleeves
- 26/06/2009 - New Brady Lockout / Tagout Stations take safety everywhere
- 23/10/2008 - A Labelling System Designed for Labs
- 18/12/2007 - Super labels show material advantage
- 18/12/2007 - Now you See It ……….!Legible Laboratory Labels
- 17/12/2007 - Don’t Fade Away!- Durable Scientific Labelling
- 14/12/2007 - Stick Around- Firmly attached sample labelling
- 14/12/2007 - The Science of Labelling- and the Labelling of Science
- 13/12/2007 - BRADY INTRODUCES THE IP™ SERIES PRINTER SYSTEM
