How to Look After Lashes with Skin Caring jane iredale Products
17 November 2011
The growing, celebrity inspired trend to wear false eyelashes and even double layers can have damaging effects on your natural lashes say media reports this week.
Hair restoration surgeon Dr Bessam Farjo points out that the glue used to apply false lashes may cause irritation and simply the act of removing them can pull out your own hairs. Fortunately, skin–friendly make-up brand jane iredale has some simple solutions to help big lash fans wear their look more comfortably and safely. Emma Doherty, head UK make-up artist for the mineral based range has some tips, “Some people react to the latex in lash glues and frequent users often rub their eyes after removing their lashes. To minimise the risk of irritation, look for lashes that use latex-free glue, which is just as durable but gentle on the eyes. And use a gently micro-fibre cloth to remove make-up with just warm water, instead of cleansing wipes or lotions that might upset already sensitive eyes.
“If you apply them correctly, false lashes are glued to the lash roots rather than the lid. This puts a lot of strain on them, the root support weakens and lashes fall out. Rub a lash conditioner into your natural lash roots during the day, or use it as a night-time treatment when you take your false ones off. This puts back the oils that glues and solvents can remove.
Emma’s final piece of advice: “When you remove false lashes remove them from the outside corner inwards while supporting the skin with your other hand.”
Some jane iredale products to create volume, intensity and healthy lashes:
· Professional Faux Lashes (6mm & 9mm natural hair lashes and latex-free glue) Dramatic or demure? A single case with individual hypoallergenic lashes in two lengths to quickly customize your look. The safe, comfortable glue means even the most sensitive eyes can enjoy glamour in the bat of an eye.
· PureLash Extender & Conditioner . Contains algae extract, panthenol and wheat protein to help condition, strengthen and protect lashes, reduces breakages and allows them to grow to their full potential.
· Magic Mitt Forget about the fuss of cleansers and eye make-up removers! Cleverly knitted microfibres emulsify make-up and remove it with a few gentle wipes. No cleansing product is required, simply dampen the mitt with warm water.
Images and interviews with Emma Doherty available on request.
jane iredale make-up products are available from beauty salons, spas and clinics and selected online store nationwide.
For your nearest stockist call 020 8450 7111, or for more information about the jane iredale range of mineral cosmetics, made without fillers, fragrance, chemical dyes or synthetic preservatives go to www.janeiredale.com.
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